Challenge
Create a visually compelling and engaging video that effectively introduces SCB's new brand identity to a diverse audience, including employees, clients, and the general public. The video should convey the essence of the updated brand, highlighting its core values, mission, and unique selling points in a memorable and impactful way.
Solution
Through a combination of storytelling, animation, and motion typography, the SCB brand launch video showcases the company's evolution, highlighting its core values and unique selling points. Creating an emotional connection with the audience, the video positions SCB as a forward-thinking and inspiring company.
Scope of Work
+ Audience Research
+ Video Production & Storytelling
+ Motion Design & Graphics
+ Digital & Social Media Engagement
+ Performance Analytics & Reporting

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